Home builder relocates HQ and regional office to upgrade image and amenities while securing subtenant for future expansion
Client ObjectivesStanley Martin Companies (SMC) is one of the most recognized names in new home construction and development in the Mid-Atlantic Region. For 11 years, 11111 Sunset Hills Road served to accommodate SMC’s corporate headquarters, regional office, and marketing operations. With an approaching lease expiration, SMC hired Cresa to create a strategic real estate plan that would address its desire for an improved image; more cohesion across operational divisions; securing exceptional economic terms; and flexibility to expand and/or contract its footprint within the building—all while determining an optimal location for its current and future employees and customers.
After providing SMC with comprehensive quantitative and qualitative analyses of all viable options, SMC chose to implement a unique yet viable solution comprised of two transactions: (1) relocation of its corporate headquarters to Reston Town Center at 11710 Plaza America Drive while (2) moving its regional office and marketing center to nearby Chantilly at 14200 Park Meadow Drive.