It's a Science...
If you’re coming to me looking for space, it might be too late for me to help you!
The acquisition of space is merely the result of a carefully planned, methodically executed analysis of all of the elements that affect your business and its future operation. Yes, I admit the final decision is usually an emotional one, something from the gut or even enee menee mini moe but the evaluation of all the factors leading up to that point, bringing you to the “short list” of alternatives that best fit the needs of the firm is a Science!
So when someone says to me: “I need this much space in such and such a place, for this much money” I resist the temptation to say: “ok, I’ll be right back with a list”, I prefer to ask “Why?” I think you would be very surprised with the answers you get. Rarely will someone say: “because this is the result of a careful planning study”.
I can’t tell you how many times my brokers have come to me saying: “But I found them exactly what they asked me for and they took something totally different (with another broker)!” Today, it’s not about have I got space for you, or I have the perfect deal, it’s about service and it’s about science and it’s about advanced planning. We want to help you understand where you need to be, where your employees are, where your competitors are and where you should be in the years to come.
So, when I call and introduce myself as a real estate broker, I’m not calling to sell you space, I’m calling to sell you our professional services. Let’s take a look, years in advance and begin to set up the corporate strategy so that when you do need space, we know why. We have a plan, we know what we are looking for and we are prepared to act quickly when we find it.
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